Discover farm-fresh ingredients, Wisconsin-made specialties, artisan baked goods, coffee, chocolate and more–all in the heart of downtown.
Farmers markets offer a wonderful opportunity to meet local growers, discover seasonal ingredients, and learn more about where our food comes from. But you can shop local food in Downtown De Pere beyond market days, and even beyond market season.
Throughout downtown, independently owned businesses are connecting shoppers with Wisconsin farms, carefully sourced ingredients, handcrafted treats, and locally made specialties. Whether you’re planning dinner, stocking the pantry, searching for a thoughtful gift, or simply craving something delicious, you’ll find plenty of local flavor waiting in our downtown storefronts.
Homegrown Farmstand: Bringing the Farmstand Downtown
Rooted in Wisconsin and grown with care, Homegrown Farmstand brings the best of a local farmstand to the heart of De Pere.
The farm-to-table store helps connect city families with farm families, making it easier to know where your food comes from and support the people who produce it. Its welcoming shelves and coolers are filled with farm-fresh products, homegrown meats, seasonal goods, and everyday staples from Wisconsin farms and makers.
Shoppers can find meat, eggs, milk, cheese, baked goods, produce, honey, maple syrup, hummus, and much more. The selection changes with the seasons and reflects what local farms and producers have available, making every visit a little different.
Homegrown Farmstand is also about more than food. The store regularly welcomes pop-up vendors and carries handcrafted goods from local makers, including soaps, pottery, and other unique finds. It’s a place where shoppers can gather ingredients for dinner, discover a new favorite Wisconsin product, and find a locally made gift—all while supporting small farms and businesses.
By bringing a farmstand experience into a downtown storefront, Homegrown makes shopping local approachable and convenient. You don’t need to travel far or wait for a particular market day. Fresh food and meaningful connections to Wisconsin agriculture are available right here in Downtown De Pere.
Waseda Farms Market: Thoughtfully Raised Meats
For shoppers who care about how their food is raised and sourced, Waseda Farms Market offers a wide selection of thoughtfully produced meats and farm products.
Its collection includes organic grass-fed beef, non-GMO pork, organic eggs, chicken, turkey, and more. Raised with care in the Midwest, these products are selected for customers seeking dependable quality, better sourcing, and richly flavored meat for both everyday cooking and special meals.
Whether you’re picking up burgers for the grill, planning a holiday dinner, or searching for versatile staples to keep on hand, Waseda Farms Market makes it easier to bring carefully sourced food to the table.
Even More Local Flavor Downtown
The local-food experience doesn’t stop there. Downtown De Pere is also home to bakeries, specialty shops, and Wisconsin favorites perfect for treating yourself or building a locally inspired gift basket.
Downtown De Pere’s bakeries each offer something distinct. Voyageurs Bakehouse specializes in naturally leavened artisan sourdough made with freshly stone-ground flour from local farmers, along with pastries and other baked goods. Delights Bakery and Café creates European pastries, artisan breads, cakes, and artfully decorated cookies. The Cupcake Couture is known for gourmet cupcakes baked from scratch in a variety of flavors, plus cookies, cake balls, and other sweet treats.
Luna Coffee Roasters has been roasting coffee in small batches since 2000, with a focus on freshness and quality in every cup. More than 25 years later, it remains a favorite destination for enjoying locally roasted coffee. Stop in for a freshly brewed drink or bring home a bag of beans to enjoy later.
At Sweet Willow Herbals & Café, local food and everyday wellness come together. Sweet Willow partners with 17 local farms that practice sustainable and organic methods, reflecting its commitment to carefully sourced offerings and its philosophy of “eating food as medicine.” Visitors can also explore its thoughtfully vetted selection of herbal and natural products.
Seroogy’s Chocolates is a fourth-generation, family-owned Wisconsin confectioner that has handcrafted small-batch chocolates since 1899. Known for its signature meltaway bars and time-honored recipes, Seroogy’s continues a De Pere tradition built on quality and craftsmanship.
Smith’s Mercantile connects local makers with consumers through its selection of specialty packaged foods, including nuts, pretzels, mustards, and other pantry finds. During the warmer months, its seasonal ice cream counter offers another reason to stop in.
Pair a few favorites from these downtown businesses to create a gift filled with local flavor—or simply enjoy them yourself.
Shop Local Food in Downtown De Pere
Choosing locally grown and locally made food does more than fill your refrigerator or pantry. It supports area farmers, food producers, makers, and independent businesses. It also helps build a stronger connection between the people who grow and create our food and the families who enjoy it.
Ready to taste what Downtown De Pere has to offer? Make your shopping list, invite a friend, and spend an afternoon exploring our local food destinations. Every purchase helps support the farms, makers, and independently owned businesses that make our downtown special.
Before visiting, check each business’s official website or social media link in our directory for current hours and seasonal availability.